64 Plus Books on Social Media and Search Engine Marketing

search & social media marketing booksEven though there is some criticism of the timeliness retained with books on fast-changing topics like search engine optimization and social media marketing, books continue to remain popular sources of information and insight for marketers.  Questions about recommended books on both topics, especially social media, continue to be popular on QA sites, forums and sites like Twitter. We’ve compiled the following list of useful books on specific SEO and Social Media Marketing topics you might find useful. Many of these books have been reviewed at Online Marketing Blog.

You can easily find any of these books by copying the title and author below and pasting into the search box on Amazon or Barnes & Noble.

Books on Social Media:

  • Cluetrain Manifesto – Rick Levine, Chris Locke, Doc Searles, Dave Weinberger
  • New Rules of Marketing and PR – David Meerman Scott
  • Do It Wrong Quickly – Mike Moran
  • Join the Conversation – Joseph Jaffe
  • Groundswell – Charlene Li & Josh Bernoff
  • Personality Not Included – Rohit Bhargava
  • Tribes – Seth Godin
  • Here Comes Everybody – Clay Shirky
  • Age of Conversation – Gavin Heaton, Drew McLellan (100+ contributors)
  • Social Media Marketing An Hour A Day – Dave Evans
  • Secrets of Social Media Marketing – Paul Gillin
  • Naked Conversations – Shel Israel & Robert Scoble
  • Freakonomics – Stephen Dubner & Steven Levitt
  • Buzz Marketing – Mark Hughes
  • Radically Transparent – Andy Beal & Judy Strauss
  • Web 2.0: New Tools, New School – Gwen Solomon & Lynne Schrum
  • The Long Tail – Chris Anderson
  • The Social Media Bible: Tactics, Tools, and Strategies for Business Success – Lon Safko
  • The Wisdom of Crowds – James Surowieki
  • Crush It!: Why NOW Is the Time to Cash In on Your Passion – Gary Vaynerchuk
  • Marketing to the Social Web: How Digital Customer Communities Build Your Business – Larry Weber
  • Word of Mouth Marketing: How Smart Companies Get People Talking – Andy Sernovitz, Afterward by Guy Kawasaki
  • Social Media is a Cocktail Party: Why You Already Know the Rules of Social Media Marketing – Jim Tobin, Lisa Braziel
  • Web 2.0: A Strategy Guide: Business thinking and strategies behind successful Web 2.0 implementations – Amy Shuen
  • Now Is Gone: A Primer on New Media for Executives and Entrepreneurs – Brian Solis, Geoff Livingston
  • The New Community Rules: Marketing on the Social Web – Tamar Weinberg
  • Social Media 101: Tactics and Tips to Develop Your Business Online – Chris Brogan
  • Windmill Networking: Understanding, Leveraging & Maximizing LinkedIn: An Unofficial, Step-by-Step Guide to Creating & Implementing Your LinkedIn Brand – Social Networking in a Web 2.0 World – Neal Schaffer
  • Friends with Benefits: A Social Media Marketing Handbook – Darren Barefoot and Julie Szabo
  • The Twitter Book – Tim O’Reilly and Sarah Milstein
  • Twitterville: How Businesses Can Thrive in the New Global Neighborhoods – Shel Israel
  • Twitter Power 2.0: How to Dominate Your Market One Tweet at a Time – Joel Comm and Anthony Robbins
  • Twitter Marketing: An Hour a Day – Hollis Thomases
  • Twitter Marketing For Dummies – Kyle Lacy
  • Twitter Tips, Tricks, and Tweets – Paul McFedries
  • Socialnomics: How Social Media Transforms the Way We Live and Do Business – Erik Qualman
  • SocialCorp: Social Media Goes Corporate (Voices That Matter) – Joel Postman
  • Engage! The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web – Brian Solis
  • Viral Loop: From Facebook to Twitter, How Today’s Smartest Businesses Grow Themselves – Adam L. Penenberg
  • Open Leadership – Charlene Li
  • Trust Agents – Chris Brogan
  • YouTube and Video Marketing: An Hour a Day – Greg Jarboe
  • Social Media Metrics – Jim Sterne
  • The Social Media Marketing Book – Dan Zarrella
  • Social Media Marketing For Dummies – Shiv Singh
  • Facebook Marketing: An Hour a Day – Mari Smith & Chris Treadaway
  • Facebook For Dummies – Leah Pearlman & Carolyn Abram
  • Facebook Marketing: Designing Your Next Marketing Campaign – Justin R. Levy
  • The Facebook Era: Tapping Online Social Networks to Build Better Products, Reach New Audiences, and Sell More Stuff – Clara Shih
  • Facebook: The Missing Manual – E. A. Vander Veer
  • The Facebook Effect: The Inside Story of the Company That Is Connecting the World – David Kirkpatrick
  • The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue – Shama Kabani and Chris Brogan
  • Social Media Marketing: Engaging Strategies for Twitter, Facebook & Other Social Media – Li Evans
  • The Hyper-Social Organization: Eclipse Your Competition by Leveraging Social Media – Francois Gossieaux & Ed Moran
  • MicroMarketing: Get Big Results by Thinking and Acting Small – Greg Verdino

Coming Soon:

  • Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business – Ann Handley, C.C. Chapman, and David Meerman Scott (Dec 2010)

Books on Search Engine Marketing:

  • SEO Warrior – John I. Jerkovic
  • Art of SEO – Eric Enge, Stephan Spencer, Rand Fishkin, Jessie C. Stricchiola
  • Search Engine Marketing Inc, 2nd Edition – Mike Moran & Bill Hunt
  • Search Engine Optimization: An Hour a Day – Jennifer Grappone & Gradiva Couzin
  • The Truth about Search Engine Optimization – Rebecca Lieb
  • Advanced Web Metrics with Google Analytics, 2nd Edition – Brian Clifton
  • Search Engine Visibility, 2nd Edition – Shari Thurow
  • SEO: Search Engine Optimization Bible – Jerri L. Ledford
  • The Truth About Pay-Per-Click Search Advertising – Kevin Lee
  • Advanced Google AdWords – Brad Geddes
  • SEO Made Simple – Michael H. Fleischner
  • Search Engine Optimization: Your Visual Blueprint for Effective Internet Marketing – Kristopher B. Jones
  • Building Findable Websites: Web Standards SEO and Beyond – Aarron Walter
  • The Findability Formula: Easy, Non-Technical Approach to SEM – Heather F. Lutze
  • Search Engine Optimization All-in-One For Dummies – Bruce Clay and Susan Esparza
  • Landing Page Optimization – Tim Ash
  • Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity – Avinash Kaushik
  • Website Optimization: Speed, Search Engine & Conversion Rate Secrets – Andrew King
  • Inbound Marketing – Brian Halligan & Dharmesh Shah
  • Search Engine Optimization Secrets – Danny Dover
  • Marketing in the Age of Google – Vanessa Fox
  • Audience, Relevance & Search: Targeting Web Audiences with Relevant Content – James Mathewson, Frank Donatone, Cynthia Fishel

Coming Soon:

  • Pay-Per-Click Search Engine Marketing: An Hour a Day – David Szetela and Joseph Kerschbaum (Aug 2010)

Did we leave any SEO, PPC or Social Media Marketing books out? Which would you recommend?