Good Riddance to Content Keywords

According to a recent blog post by John Mueller, Webmaster Trends Analyst at Google, Google has just removed one of the earliest tools included in Google Search Console: Content Keywords. Why has this feature disappeared? At the start of Google Search Console, the Content Keywords tool was the “only way to see what Googlebot found…

Google Ad Changes: More Top Ads! No Side Ads. More Bottom Ads?

There’s been a lot of talk about what’s happening with ads on Google. We’ll keep it straight to the point by telling you what happened and how this change may affect ad and organic click-through rates. What Happened? There are now 4 ads on top instead of 3 for commercial queries that surfaced 3 ads…

Google Panda Update: Google Raises the Bar on Content Quality

The degree to which content quality will play a role in Google search visibility has just been elevated with their recent update to Panda, making it a core part of their algorithm for determining how Google grades content quality and ranks pages. This change has been confirmed by Google in a Panda Guide for SEOs…

Google RankBrain: Content Truly Reigns Over the SEO Landscape

Welcome to the democratization of content and information. RankBrain is the super smart three month-old brainchild of five Google engineers and a deep-learning expert. What’s come to fruition after an arduous year of research and development (along with Google’s five year-long movement toward A.I.), is Google’s recent incorporation of Artificial Intelligence into their latest 2013…