TopRank Internet Marketing News

At the WebmasterWorld Pubcon conference in Las Vegas, TopRank’s CEO Lee Odden presented several times including a standing room only session on the intersection of search marketing and social media. Moderated by ex Googler Vanessa Fox, the panel included Odden, Tony Adam, Bill Hartzer and David Wallace.

Mike McDonald of WebProNews and his trusty videographer Travis, caught up with Odden after the session for the following interview. In it they discuss examples of how social media can be used to advance search engine visibility goals and how SEO can be used to grow social networks.

Where was TopRank® Online Marketing talked about on the web the first half of November, 2009? Here you go:

Mediaite – Ford’s $1 Billion Q3 Profit: Does Social Media Deserve Credit?. TopRank’s liveblogging coverage of Scott Monty’s presentation at MIMA Summit was referenced in this post about the effect of social media on Ford’s earnings report.

Trends in the Living Networks – The top 10 blogs for small to mid-sized businesses. TopRank was recognized in this list of best small biz blogs.

Search Marketing Standard – 5 Reasons To Bring SMM Into The House. TopRankBlog was cited in this article on social media.

On Monday morning 10:15 am at the San Diego Marriott Hotel & Marina, TopRank Online Marketing CEO Lee Odden will be presenting the Top Ten SEO Tips for Public Relations. The presentation will be held in Marina Ballroom F and will cover the gamut of SEO advice for news optimization. Here’s a video preview:

To read about each of the tips Lee will be presenting and to see a copy of the PowerPoint deck, visit “The Top Search Engine Optimization Tips for Public Relations“.

Where was TopRank® Online Marketing talked about on the web the second half of October, 2009? Here you go:

TechCrunch – Digg Acquires Kevin Rose Side Project Wefollow. TopRank’s CEO Lee Odden was shown as one of the top 10 SEOs on Twitter according to the new wefollow ranking alogorithm.

SmartBrief on Social Media – 10 time-tested ways companies can use social media. TopRank’s Adam Singer posted ten ways social media has proven it’s worth and the story was picked up in the “Takeaway” section of SmartBrief.  The post was also picked up by socialmediaBiz, Alltop HolyKaw, Ragan’s PR Daily & Technorati – Hottest Small Business Blog Posts. Well done Adam!

Where was TopRank® Online Marketing talked about on the web the first half of October, 2009? Here you go:

• Technorati – Top Business Blogs. Top Small Business Blogs – TopRank’s Online Marketing Blog is ranked a top 30 business blog and the #1 small business blog by Technorati.
• Multi-Lingual Search – Lee Odden visits WebCertain. TopRank visited the York, England offices of WebCertain and was subsequently quizzed by a roomful of international SEOs on social media topics.
• Search Engine Watch – eMarketer Report Says Keep Video Ads Short and Relevant. Lee Odden’s review of the book YouTube and Video Marketing an Hour a Day” was cited in this article.

What TopRank does for internet marketing clients is really about content marketing and therefore our content development staff are instrumental in client online marketing programs. Content and media optimization is a growing opportunity for companies to capitalize on the changing nature of search and social media marketing. TopRank continues to build out a talented team in this area by adding another copywriter to the team.

Please welcome Michelle Bowles as a new Copywriter at TopRank Online Marketing!

To get to know Michelle a little more check out the following Top 10 things @TopRank fans need to know about Michelle Bowles:

TopRankMarketing.com has a fantastic opportunity for an experienced Online Marketing Account Manager (Mad People Skills + Superior Project Management Mojo and Plenty of SEO, Analytics and Social Media Marketing Savvy) to join our excellent team of internet marketing professionals.

The perfect person for this career is passionate about internet marketing, (if internet marketing were a person, you’d be stalking it) ongoing learning and making a difference for clients.   Leadership, marketing creativity, organization and problem solving skills are second nature right along with the ability to provide both strategic direction and development of tactical marketing plans for clients. Success in this position means being comfortable providing guidance and consulting to the Fortune 500 companies we serve as well as TopRank team members.

Where was TopRank® Online Marketing talked about on the web the week of Oct 2, 2009? Here you go:

• Murray Newlands – Social Media Relations Tool BuzzStream. TopRankBlog was cited as a recommended social media resource.
• WebMarketing Today – How to Grow Your Social Network Through Search. Dr. Ralph Wilson interviewed TopRank CEO Lee Odden on using search engine optimization to attract new members to social networks.
• Minnov8 – Minnov8 + MIMA = Movies. Phil Wilson interviewed TopRank CEO Lee Odden about his upcoming presentation at the sold-out MIMA Summit on the intersection of Search Engine Optimization and Social Media.

Where was TopRank® Online Marketing talked about on the web the week of September 11, 2009? Here you go:

• evancarmichael – The Top 50 Social Media Blogs Of The Year. TopRank Blog was included in this list of top blogs covering the social media space.
• Who’s Blogging What – Most Useful Blog Posts of August 2009. TopRank Blog was cited in the Social Media category for a post about SMO, “16 Rules For Social Media Optimization Revisited”.
• Jeff Bullas’s Blog – 8 Tips For Optimizing Social Media Video To Help Your Brand “Get Found Online”. TopRank’s post on Digital Asset Optimization was featured.

Where was TopRank® Online Marketing talked about on the web the week of August 24th 2009?

• DirJournal Marketing Blog – 25 SEO Experts to Follow on Twitter. TopRank’s CEO was listed after Danny Sullivan to follow on Twitter for search engine optimization insights.
• American Express OPEN – 101 Tips from 50 Small Business Bloggers. TopRank was quoted with tips on blog marketing.
• Marketing Experiments – Affiliate Marketing Clinic Study Guide. A TopRank Blog post on Online Reputation Management for Affiliate Marketing was featured in this recommended reading list.