Personal Life Media: TopRank Talks Social Media Strategy

Lee Odden and Susan Bratton Discuss Strategic Social Media at South by Southwest Interactive

When viewed strategically, social media is at its heart “opportunistic marketing”. At last month’s SXSW Interactive conference, a component of the legendary music, film and interactive festival dedicated to the coolest new media technologies, Lee Odden, CEO of TopRank® Online Marketing, detailed the benefits of strategic social medial in a podcast with Susan Bratton, CEO…