If you work in the corporate world, you’re likely already involved in blogging and seeing the power it has on your digital marketing efforts. According to a TopRank blogging and SEO survey, 95% of respondents indicated that they do incorporate blogs as part of their search engine optimization efforts.
And while a majority see benefits from an SEO standpoint, most don’t unlock the true potential of blogging. An effective blog marketing program can make your blog more than tactically effective – it can be transformative for your business.
This weekend, experienced and beginner bloggers from the Minnesota area will learn how to achieve next-level results from their blogging at the Minnesota Blogger Conference on Saturday, September 11. Adam Singer, Account Manager at TopRank® Online Marketing, will be speaking during two sessions:
10:30 – 11:15 a.m: Blogging for Business: Making Connections & Building Buzz – Panelists: Kevin Hunt, Thomson Reuters; Adam Singer, TopRank Marketing; Jamie Guse, International Dairy Queen
Corporate and business blogs are bringing personality to brands and companies of all sizes. Figuring out the best way to use a blog to connect your company to your customers and industry influencers is a must. This panel discussion will feature the unique insight and experience from three Minnesota business bloggers. Learn how their blogs got started, how they approach content creation, their challenges, their goals and their lessons learned.
2:15 – 3 p.m: Ins and outs of blog SEO – Adam Singer, TopRank Marketing
How can you develop search friendly content, gain organic backlinks, and leverage the social SEO intersection? Adam will share cutting-edge strategies during this solo presentation.
For more information about the event, visit the event schedule.
Saturday, September 11
CoCo – coworking & collaborative
213 4th St E., 4th Floor
St Paul, MN 55101
TopRank® Online Marketing is proud to be an inaugural sponsor of the first Minnesota Blogger Conference. Tickets were quickly sold out for this in-demand event and there are still over 100 people on the waiting list.