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Digital Publishing & Advertising Conference: TopRank Provides Digital Asset Optimization Tips

Thursday, October 23rd, 2008 | Filed under Search Marketing, Speaking.

On October 28th, TopRank Sr Account Manager Jolina Pettice will join a panel which aims to help digital publishers and advertisers better optimize and promote digital assets.

The panel, as part of the Digital Publishing & Advertising Conference II, is entitled:
Publisher Track: SEO: Is Finding Your Inner DAO the Answer?

Digital Asset Optimization ensures that search engines pick up all of your content: videos, animation, podcasts, message boards, maps, images, and other non-text based files. Every search engine now offers media specific searching for users. So how can you apply Digital Asset Optimization to gain an increased presence and drive more traffic to your digital content? What do you need to know about getting the most from your DAO? If you want to channel your inner DAO, this session will help you find it.

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