How Important is GooglePage Rank?
Tuesday, February 17th, 2009 | Filed under Ask an Expert, SEO.Google uses a method known as PageRank to quantify the “importance” of a web page. PageRank is determined by an algorithm which assigns a numerical weight between 1 and 10 (10 being the highest) to measure the website’s relative importance.
By taking into account factors including quality and quantity of incoming links, Google’s PageRank leverages a probability distribution to determine the likelihood of a visitor landing on a page, and assigns a score accordingly.
However, PageRank is just one of the methods Google uses to determine a page’s relevance or importance.
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