WSJ MarketWatch: TopRank at SES San Jose
Saturday, August 23rd, 2008 | Filed under New @TopRank, Press, TopRank News.
During the Search Engine Strategies conference in San Jose where TopRank Online Marketing recently presented, OBS News reported on the popularity of online news and internet public relations via the “News SEO” session on Tuesday. Moderated by Dana Todd of NewsForce, the News SEO session included Greg Jarboe of SEO-PR, Lisa Buyer of the Buyer Group and TopRank’s Lee Odden.
OBS News interviewed Jarboe and Odden after the session:
“Jarboe praised Odden as an innovative SEO expert who promotes the idea of ‘digital asset optimization’ which suggests extending a search engine optimization approach to all aspects of digital media such as photographs, videos, audio clips, in addition to traditional webpage content.”
