TopRank Internet Marketing News

Posts Tagged ‘newsusa’

SEO & Email Marketing Help Solidify Brand Identity: NewsUSA Renews With TopRank

Thursday, November 4th, 2010 | Filed under Client Spotlight.

As traditional and online public relations merge to become one all-encompassing PR landscape, the companies that dare to blaze new trails through this wilderness will have the most success. One such company is NewsUSA, a 20-year veteran in the media placement industry.

In 2009, NewsUSA worked to reinvent itself as a thought leading social syndication resource. With help from TopRank® Online Marketing, it built and broadcast its new brand identity to a burgeoning list of prospects in channels ranging from email to Twitter and social media. The results NewsUSA experienced with TopRank included double-digit percentage increases in content views and the attraction of more than 3,000 web influencers to its Twitter feed.

Continue Reading SEO & Email Marketing Help Solidify Brand Identity: NewsUSA Renews With TopRank

Social Media Marketing & Twitter Case Study

Thursday, April 1st, 2010 | Filed under Case Study, Client Spotlight, New @TopRank.

Today’s 24-hour news cycle means, more than ever before, journalists and bloggers turn to search engines and social media to quickly find stories and sources. Despite this, many media placement and article syndication companies guard content behind lengthy log-in processes. The five minutes it takes a journalist to log-in is, oftentimes, five minutes spent finding a more convenient source.

One company that has evolved to meet the needs of its prospect and client base is NewsUSA. The social media and Twitter case study below details how TopRank® Online Marketing is helping NewsUSA meet business objectives by freeing up and expanding the availability of media content into channels frequented by customers and prospects.

Continue Reading Social Media Marketing & Twitter Case Study

For More Information