TopRank Internet Marketing News

Posts Tagged ‘Search Engine Marketing’

PRNews Digital Summit New York: TopRank Offers SEO Tips For PR

Tuesday, September 8th, 2009 | Filed under New @TopRank, PR, Search Marketing, Social Media, Speaking.

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Companies that include public relations (PR) in their competitive marketing mix constantly search for smarter, more cost-effective ways to move the PR needle. Today’s marketplace, ripe with opportunities for exposure via Search Engine Optimization (SEO) and social media, calls out to companies willing to play an all new PR game. But in the rush to win, how many companies will lose by inadvertently playing by the wrong set of rules?

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TopRank Selected to Judge 3 Search Marketing Award Programs

Tuesday, August 11th, 2009 | Filed under New @TopRank, TopRank News.

TopRank CEO To Help Award These To Top Search Engine Marketers

“Are you the next generation search engine marketing expert”

Do you contribute “excellence, as well as inspire innovation and encourage new ideas in search marketing?”

Have you helped develop “the world’s best direct marketing campaigns – campaigns that have raised the bar in terms of strategy, creativity and results?”

Perhaps the most important question of all is, how do you know?

That would be where the Marketing Pilgrim SEM Scholarship, Search Engine Watch Awards and Echo Awards come in.

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BusinessWeek: TopRank on Basics of SEO

Friday, September 12th, 2008 | Filed under Press, TopRank News.

As appealing as it may seem, there is no silver bullet for web sites that aspire to improve their organic search engine rankings and traffic. Search engine optimization is a combination of technical and creative skills that need to work together in order to provide both searchers and search engines what they need.

TopRank’s recent article on the “Basics of Improving Search Engine Rankings” was published on BusinessWeek.com offering business owners sage advice to start with the basics:

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