What Is Black Hat SEO (and Why Should I Avoid It?)
Wednesday, September 23rd, 2009 | Filed under Ask an Expert.
For those of us who grew up reading Mad Magazine, the image above makes the difference between white hat and black hat SEO crystal clear.
For the rest of us, black hat SEO can best be defined as a ‘morally and ethically ambiguous’ business practice. Black hat SEO practitioners, in an effort to secure high rankings, will break search engine regulations and throw any notion of a positive search experience out the window.
