August 2016 Newsletter

Volume 76   –  Newsletter Archives
July 2016 Edition
 
5 Email Campaign Ideas to Help Increase Conversion Rates [Infographic]
 
 Email is the most powerful channel for lead nurturing. Why? Because it’s a one-on-one interaction and it can be personalized based on the buyer journey. HubSpot details five email campaign ideas that could help you boost conversion rates.
 
How to Outperform Fortune 500 Brands on Instagram [Research]
 
 Content Marketing Institute recently dug into a year’s worth of Instagram content from Fortune 500 companies to discover how the big guys are putting the visual social platform to use. Discover the four trends and takeaways they uncovered.
 
Mobile Search Intensifies Duplicate Listing Challenge, Moz Local Attempts to Solve
 
 With duplicate listings being a major problem across the Web, Moz Local recently announced an update to its Duplicate Listings Dashboard that tracks more than one billion duplicates. SearchMarketingDaily has the scoop.
 
20 Must-Have Content Marketing Tools for Writing Better Blog Posts
 
 Whether you’re brainstorming topics or making final headline tweaks, there are dozens of helpful marketing tools out there that can help you prime and polish your blog posts. Discover 20 such tools that will take your MacGyver-like content skills to the next level.
 
Understanding the Impact of Artificial Intelligence on SEO
 
 Artificial intelligence and machine learning sound like concepts from the future, but they’ve actually been used by search engines for a while now-and they’re changing how search marketers optimize their content. Learn more about AI’s impact on SEO and what to focus on moving forward.
 
6 Tips for Increasing Facebook Organic Reach in an Age of Decline
 
 The type of content you post to Facebook, along with new algorithm changes, has a significant impact on organic reach and engagement, as well as the amount of traffic you can draw in. Learn some best practices and tips that can give reach and engagement a boost.
   
 
   
Brandwatch: What’s the Secret? A Guide to Understanding Influencer Marketing

Cison: Top 100 Sites for Marketers

LinkedIn: Astonishing Tales of Content Marketing: The Sophisticated Marketer’s Guide to LinkedIn

MPB: The Five Best Books on Inbound Marketing that You Should Be Reading Now

Track Maven: The 127 Best Marketing Blogs to Follow [+Twitter List]

ContentMarketing.com: How 5 Pros Made Their Careers in Content Marketing