[Newsletter] 50 Influential Women in Marketing & More from TopRank Marketing

Volume 79   –  Newsletter Archives
November 2016 Edition
Unwrapping the 2016 Holiday Shopper
The holiday season is undeniably important for eCommerce brands – especially this year with a 17% YOY revenue increase. But how do holiday shoppers go about their research and purchasing? This infographic from Signal shows how users are browsing and shopping for their holiday purchases.
Google Expands AMP, as It Presents a Friendly Face to Publishers
Good news for publishers: Google is expanding AMP – Accelerated Mobile Pages – by creating AMP for Ads, which extends AMP to native and video ads. Digiday has the scoop.
Facebook Shares Snapchat Attack Plan, Including a New Camera
Facebook CEO Mark Zuckerberg recently announced the social media platform is planning on building a camera function right into its mobile app, giving it similar functionality to that of its rival, Snapchat. Ad Age has the details.
50 Influential Women in Digital Marketing: North Stars & Rising Stars
Having people that we can look to for guidance and inspiration is an incredibly important part of our professional development. In this post, TopRank Marketing highlights some of the brightest women in digital marketing as well as their picks for other ladies who are on the rise.
Why Most Content Doesn’t Get Social Shares
Remember all of that content that your team painstakingly created? Well, the sad story is that 50% of blog posts receive an average of 8 shares or less. This post provides useful insights into creating and promoting content that your audience will want to share.
Artificial Intelligence is Here: 5 Brands Implementing AI
To most people, artificial intelligence (AI) is represented in terms of robots with human-like similarities. Today’s reality is that of AI powering technologies and driving companies to complete tasks and make things easier. See how five brands are using AI to provide a better experience for their users.
 

Science of Digital Marketing: Marketing 2016: The Top Influencers on Marketing

Sleeknote: How to Boost Sales and Credibility Through Influencer Marketing

Radius: Top Marketing Blogs You Should Be Reading

Digital Verge: 20 Digital Marketing Quotes to Help You Grow Your Business

Traackr: Find Influencer Marketing Success with These IRL Principles

Content Marketing Forum: Ask the Experts: Content Marketing Examples That Rock

Search Engine Watch: Is Google Killing Mobile Organic Search?