Over 20 years of experience with SaaS Fortune 50’s to startups
Experts in B2B digital content marketing
Full service - strategy through execution
About TopRank Marketing
B2B SaaS Agency
TopRank Marketing is a trusted B2B digital marketing agency, known for our expertise in marketing strategy and execution for B2B SaaS clients.
We have over 20 years of experience, servicing Fortune 50’s to SaaS startups, like SAP, BMC, Oracle, Adobe, Prophix, Slack, Pantheon, Mitel, Smartsheet, HRS, Treasure Data, LinkedIn and more.
Our team of smart, creative, results-focused marketers elevate B2B marketing with humanized, customer-centric storytelling, in experiential formats that inspire action deeper into the purchase funnel.
What We Do - Services
We are a full service agency providing strategy, execution and reporting on content, influencer, social and search programs.
Contact us to see if a partnership is the right fit for your B2B marketing.
B2B SaaS Marketing Case Studies
We’ve been helping B2B SaaS brands for over 20 years to drive the awareness, engagements and leads they need to move prospects deeper into their purchase funnel.
Here are just a few of our favorites.
monday.com Remote Work Campaign
SaaS startup, monday.com came to TopRank Marketing with a need to expand their awareness to marketers and project managers. As COVID hit, they knew their prospects could benefit from their work operating system more than ever.
We quickly capitalized on the trending topic of remote work with a ‘best answer’ influencer marketing campaign featuring social series, blogs, sponsored articles and a live social event.
Treasure Data was ‘findable’ on Google for their core offer - CDP. They need to be the best answer for CDP and drive prospects deeper into the purchase funnel.
We partnered with them to create a robust, 7 page resource - the CDP Academy.
This long form content addressed all of prospects key questions around CDP 101, best practices and more.
The results were stunning:
0k+
organic search impressions
0k+
pageviews (14k in the first 6 months)
0%
decrease in bounce rate
SAP Influencer Podcast Series
Fortune 30 brand, SAP, came to us with a need of omnipresent awareness and credibility to support their long sales cycle.
We partnered with a brandividual, influencer host and brought on industry expert and internal SEM guests across two seasons to cover thought leadership that mattered to their audience target.
The results speak for themselves:
0M+
impressions of brand mentions via influencer social shares
Introhive needed to drive up organic search traffic. And, they needed to migrate their website - but couldn’t afford to lose organic search traffic as a result.
We partnered with them on a tight migration plan and post-migration content creation and optimization.
Not only did they maintain site traffic year over year, in less than 1 year they saw:
0%
increase quarter over quarter in organic traffic
0%
increase quarter over quarter in conversions
B2B SaaS Testimonials
“I absolutely LOVE, LOVE it!! Wow!"
“The creativity that went into creating this is incredible.”
Ursula Ringham, Head of Global Influencer Marketing, SAP
“I keep getting notes from my board members that they’re really pleased with the content, so don’t change a thing!"
"I’ve been telling them TopRank is known for their great content, and they can see why.”
Adam Singer, CMO, Think3
“Everyone continues to be impressed. Thanks for making us look good!”
“I'm really glad to have great partners like TopRank Marketing that are able to move nimbly.”
LinkedIn
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