Newsroom

TopRank Marketing News

Contact Us

MENUMENU
  • Services
    • Influencer Marketing
      • B2B Influencer Marketing Pilot
    • Content Marketing
      • Virtual Events
    • Search Marketing
  • Marketing Resources
    • Resources
    • News
    • Newsletter
  • Our Work
    • Industries
  • Blog
  • About Us
    • Meet the Team
    • Careers
  • Contact
You are here: Home / Press / internetnews.com – ‘Bounciness’ in Site Rankings

internetnews.com – ‘Bounciness’ in Site Rankings

March 31, 2008 by TopRank News Editor Leave a Comment

Reviewing the basics of link love.

HerRoom.com, a site that sells ladies underwear, had quite the traffic problem. Despite loads of visits to its bra site, sales were flat.

Turns out the site’s section featuring videos of women bounce testing the company’s exercise bras had become quite the hit on YouTube.com, driving the un-qualified traffic.

In this article, Lee Odden, CEO of TopRank, recommends utilizing the push/pull paradigm when dealing with press/bloggers. In other words, use outreach to get noticed: wire service releases, networking, pitching writers and making sure your site provides an RSS feed on updates, promotions. The pull part refers to how you get them to come to you: your own site newsroom, links on social media sites that say something, and, of course, media coverage.

Read the full article at Internetnews.com

Filed Under: Press, TopRank News Tagged With: blogger relations, internetnews, Online PR, push pull pr, SEO, social media

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Contact Us
Call TopRank877-872-6628

Let’s Get Social

  • Facebook
  • LinkedIn
  • Twitter
  • YouTube

Categories

  • Agency News
  • Articles
  • Ask an Expert
  • Careers
  • Case Study
  • Employee Spotlight
  • Events
  • Inside TopRank
  • Marketing Tips
  • Online Marketing News
  • Presentations
  • Press
Our Approach
Optimize Book

Contact Us

10405 6th Ave N, Suite 250
Minneapolis, MN 55441


877-872-6628

Contact Us

Services

  • Influencer Marketing
  • Content Marketing
  • Search Engine Marketing

Follow Us

  • LinkedIn
  • Twitter
  • Youtube
  • Facebook
  • Instagram

Newsletter

Copyright © 2021 · TopRank Marketing