Marketing During COVID-19: Learn How To Be the Best Answer with SEO

TopRank Marketing CEO Lee Odden Speaking

How can marketers be the best answer with search engine optimization (SEO) during COVID-19?

Join TopRank® Marketing chief executive and co-founder Lee Odden as he shares how marketers can provide the kind of authentic, trusted and optimized content that customers want and more, during Ragan’s Google for Communicators Virtual Boot Camp event on Wednesday, May 13.

Lee brings his noted B2B marketing background to Ragan’s Google for Communicators Virtual Boot Camp, and will kick-off the one-day event with “Marketing During COVID-19: Be the Best Answer with SEO,” which he’ll present on Wednesday, May 13 at 11:25 a.m. Eastern.

Join Lee at this virtual event to catch a fascinating new session exploring how SEO can drive best-answer marketing solutions in uncertain times.

During this presentation you’ll learn:

Customer empathy is at the forefront of the best marketing during a crisis while brands marketing as usual is some of the worst. How can marketers deliver great experiences when the status quo is so out of place? With 63% of marketers saying SEO is more important during the pandemic (Conductor) companies should double down on their SEO efforts to become the best answer for customers. In this presentation Lee will share how marketers can provide the kind of authentic, trusted and optimized content that customers want, where they want it and in a way that drives satisfaction for all.

Registration and conference details are available on the Ragan’s Google for Communicators Virtual Boot Camp website.

We hope to virtually see you there, and in the meantime you can learn more from Lee and others on the TopRank Marketing team by connecting with our award-winning marketing blog.

If you’d like to talk with us directly about how to improve your own marketing performance like we have for B2B brands ranging from Adobe to LinkedIn, please connect with us here.