The world of Search Engine Optimization (SEO) is constantly evolving. Marketers are challenged with keeping pace with the latest SEO strategies, including pay-per-click, keyword research, mobile optimization, link building and video optimization. That’s where SES New York comes in.
March 22-26, 5,000 SEO experts and digital marketers will gather in New York to network and share search engine strategies and insight.
On hand at SES New York will be TopRank® Online Marketing CEO Lee Odden, who will be participating in two sessions:
Tuesday, March 23, 10:45-11:45 am
Beyond the Crawlers: Digital Asset Optimization
In this session, learn how the new “blended” search results pages affect your marketing strategy. Do these changes mean major search engines are eager to keep the “second click” on web properties owned by themselves?
Moderator:
Richard Zwicky, Founder & CEO, Enquisite
Speakers:
Wendy Sturgis, VP, Partner Management Group, Yahoo!
Chris Boggs, Director, SEO, Rosetta
Mark Knowles, President & CEO, Pixelsilk Inc.
Lee Odden, SES Advisory Board & CEO, TopRank Online Marketing
Lee Odden's SEO Presentation at SES New York 2009
Tuesday, March 23, 3:30-4:30 pm
Beyond the Crawlers: Pushing Content via XML, RSS & Site Maps
If you aren’t running a blog or syndicating your content through web feeds, you’re missing out on an important SEO benefit. Attend this session to discover more about the unique advantages blogs and feeds offer to SEO.
Moderator:
Lee Odden, SES Advisory Board & CEO, TopRank Online Marketing
Speakers:
Amanda Watlington, Owner, Searching for Profit
Daron Babin, CEO, Webmaster Radio
Brian Ussery, Director of SEO, Search Discover
Conference info:
SES New York 2010
New York, NY
March 22-26
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