This is an excellent and frequently asked question. Your customers/clients may include dozens, hundreds, or even thousands of unique individuals or other businesses. Beyond direct feedback, how do we get to know our customers better in order to meet their needs with digital content? Persona development is a great first step. You may start with […]
Ask an Expert: How can we know our customers better and understand what they consider before making a purchase?
April 12, 2013 by Leave a Comment
Online Marketing Resolutions for 2012
January 26, 2012 by
Even with the best intentions, we may not always follow through on our marketing goals for the year. If you are looking to connect with your customers, implement a social strategy that sticks, or create a blog, there are some some practical steps you can take to reach your marketing goals. In this post you […]
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