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You are here: Home / Archives for email marketing

SEO & Email Marketing Help Solidify Brand Identity: NewsUSA Renews With TopRank

November 4, 2010 by TopRank News Editor

As traditional and online public relations merge to become one all-encompassing PR landscape, the companies that dare to blaze new trails through this wilderness will have the most success. One such company is NewsUSA, a 20-year veteran in the media placement industry. In 2009, NewsUSA worked to reinvent itself as a thought leading social syndication […]

Filed Under: New @TopRank Tagged With: email marketing, newsusa, online public relations, search engine optimization, SEO, twitter and social media

Email Marketing Remains Key Tactic As StrongMail Engages With TopRank

October 26, 2010 by TopRank News Editor

Online Marketing Blog recently conducted a poll asking its readers to identify the top three digital marketing tactics they planned to emphasize in 2011. Tactics finishing within the top 5 include: Search engine optimization Social network participation Blogging Email marketing Content marketing The mix of tactics sitting atop this list signal a new year where […]

Filed Under: New @TopRank Tagged With: digital marketing tactics, email marketing, search engine optimization, social media, strongmail

B2B Branding Helps TopRank Clients Achieve Business Goals

March 25, 2010 by TopRank News Editor Leave a Comment

Examples of strong branding, whether it’s the ‘Uncola’ or the ‘Freshmaker’, light fires in the minds of consumers that are rarely extinguished.  Can the same branding principles used by B2C companies, including personification of a company and persistence of messaging, help B2B businesses achieve their marketing goals? Below, learn how B2B branding is helping three […]

Filed Under: New @TopRank Tagged With: b2b branding, blog marketing, eEmpACT, email marketing, IML, Online PR, powder solutions, search engine optimization, SEO

Marketing Fulfillment Leader Invests in Digital Marketing

March 4, 2010 by TopRank News Editor Leave a Comment

Digital marketing’s importance in driving the success of a business cannot be overstated.  In a previous post, data from a recent eMarketer survey cited Search Engine Optimization (SEO) and paid search as the most effective tactics for generating conversions, according to senior level marketing executives. Being found online quickly, whether via organic or paid search […]

Filed Under: New @TopRank Tagged With: archway, email marketing, marketing automation management, paid search, search engine optimization, SEO, social media marketing

Email Marketing Added To Renewed Search Marketing Program for eEmpACT & Bond Talent US

February 5, 2010 by TopRank News Editor Leave a Comment

For nearly twenty years, staffing software provider eEmpACT, along with parent company and recruiting software developer Bond Talent US, have delivered to the needs of top staffing and human resources professionals nationwide. Despite a downturn in the staffing industry in 2009, an Internet marketing program developed by TopRank® Online Marketing enabled eEmpACT to achieve new […]

Filed Under: New @TopRank Tagged With: Bond Talent, eEmpACT, email marketing, Search Marketing, SEO

Online Marketing Blog by TopRank #4 in Junta42 List

August 3, 2009 by TopRank News Editor Leave a Comment

Ranks Online Marketing Blog by TopRank #4 Since being founded by Joe Pulizzi in mid-2007, Junta42 has existed as a premier destination helping marketers and publishers better understand content marketing.  Pulizzi himself posts on the subject of content marketing consistently, via his blog, The Content Marketing Revolution. In a listing of the top 42 content […]

Filed Under: New @TopRank, Press Tagged With: blog marketing, email marketing, internet marketing, joe pulizzi, junta42, Online Marketing, online public relations, search engine optimization, SEO, social media marketing

itbusiness.ca: Social is Hot But Email Excels in B2B

July 29, 2008 by Lee Odden Leave a Comment

With all the buzz about social media marketing, many companies may be missing out from tried and true B2B marketing channels such as email marketing. Canadian IT publication, itbusiness.ca recently cited TopRank’s CEO Lee Odden in a recent article about the continued relevance of email along with exploring opportunities in social media: Marketing on social […]

Filed Under: New @TopRank, Press, TopRank News Tagged With: Direct Marketing, email marketing, itbusiness.ca, social media, toprank

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