How can B2B marketers learn more about the benefits and power of influence? HubSpot recently named influencer marketing a top industry trend for 2022, and in the U.S. alone spending on influencer marketing is expected to top $4.1 billion in 2022 (eMarketer.) In the following infographic, we share 19 helpful insights and statistics taken from […]
Infographic: Don’t Sabotage Your B2B Influencer Marketing Success
Have you succumb to any of these 5 all-to-common approaches to B2B influencer marketing that end up sabotaging your strategy? Waiting to Recruit Believing the Hype Content Mismatch Transaction = Little Action Failure to Communicate In the following infographic our CEO Lee Odden shares best practices to overcome each and achieve greater levels of expertise, […]
Infographic: SEO In 2021 — 12 Influencers Share Their Best Tips For The Road Ahead
B2B marketers increasingly look to the power of search engine optimization (SEO) for building brand success. Today’s search marketing landscape is one of rapid changes, and keeping up-to-date with ever-shifting SEO machinations and technical search intricacies can be more than a full-time job for top B2B SEO professionals. To help you hit the ground running, […]
Online Marketing News You Can Use April 28, 2011
The Mobile Movement: Understanding Smartphone Consumers – New Study by Google and Ipsos OTX. Yahoo Sells Delicious To YouTube Founders Chad Hurley and Steve Chen via a “new Internet company, AVOS.” Via TechCrunch. Facebook investors to offload $1 billion valuing it at $70 BILLION. Sellers have lowered their price after previously trying to offload shares […]