Video: How to Optimize News Content for Search

If you know TopRank, you know we talk a lot about news optimization and leveraging Public Relations for SEO and Search Engine Optimization for PR goals. Online PR has been a core service offering of our agency for over 8 years. There aren’t many authorities in this area and recently, Maile Ohye from Google began […]

PRSA Workshop: TopRank on SEO for Public Relations

PRSA Workshop:  Search Engine Optimization in a Digital World March 20, 2009 in New York City Today’s public relations and communications professionals need to adapt and grow with the changing digital landscape just as publishers have moved to the web. Consumers and journalists alike use a variety for search tools to discover and share credible […]

PRNews Webinar: TopRank on News Optimization & Writing for the Web

Writing for the Web to Optimize Your PR & Overall Messaging Webinar Wednesday, Dec. 17, 2008 1:30-3 p.m. (EST) If you are involved in communicating with your stakeholders online, you know that writing for the Web is different than writing for print. You know that the difference between a journalist engaging with your brand online or abandoning […]

WSJ MarketWatch: TopRank at SES San Jose

During the Search Engine Strategies conference in San Jose where TopRank Online Marketing recently presented,  OBS News reported on the popularity of online news and internet public relations via the “News SEO” session on Tuesday. Moderated by Dana Todd of NewsForce, the News SEO session included Greg Jarboe of SEO-PR, Lisa Buyer of the Buyer […]