PRSA Digital Impact 2013 – Lee Odden Presents on Content Marketing & PR

This week Public Relations and Communications professionals will converge on the city that never sleeps to connect, learn and grow their understanding of digital PR. A big part of the change that is happening with the PR world is the convergence with digital marketing. Much of the focus on content and social media both by […]

PRSA Digital Impact: TopRank Tops SEO Tactics for Public Relations

PRSA Digital Impact Conference April 30 – May 1, 2009 New York, NY The public relations industry has warmed significantly to the power of search engine optimization for growing the impact of pull based PR efforts. Now more than ever, journalists, bloggers and industry influentials use search engines to find subject matter experts, research companies, […]