Online Marketing has evolved and taken on many forms over the past decade. On average, 22% of marketing budgets are spent on Search Engine Marketing alone (Econsultancy). The online marketplace is flush with consultants and providers that make big promises, but lose clients due to an inability to execute on those promises. TopRank Marketing makes it our […]
PRWeb Renews SEO Program With TopRank, Adds Social Media
Online distribution of optimized press releases is a vital and impactful component of any holistic digital marketing program. As reported by Online Marketing Blog, multiple studies document that consumers and journalists search for and read news releases online, making online press release distribution a tactic that can influence everything from media exposure to website traffic […]
B2B SEO: Optimized Content Marketing @ MarketingProfs
At the recent MarketingProfs B2B Forum in Boston, TopRank CEO Lee Odden and SEO client Jiyan Wei, Director of Product Management for PRWeb, presented on B2B Content Optimization Best and Worst Practices to a packed room of business to business marketers. Below is the full Powerpoint deck of the presentation including the Strategy & Tactics as […]