TopRank’s story on agencies that outsource their SEO was recently published on WashtingtonPost.com, “Is Your Internet Marketing Agency Delivering Secondhand SEO?”. It’s important for companies to ask the right questions when selecting an internet marketing agency, otherwise there may be surprises when the engagemet “rubber hits the road”. TopRank handles all SEO consulting and execution […]
New Internet Marketing Clients at TopRank
TopRank would like to welcome the following new clients to the TopRank family of companies engaging in tier one internet marketing services: Toolkit.com, a leading resource for business owners with over 70,000 members, has engaged TopRank for SEO consulting. OnePlace project management and collaboration software has signed with TopRank for a strategic online marketing program […]
San Francisco Chronicle: TopRank on SEO Myths
SFGate, the online compliment to the San Francisco Chronicle, recently published an article by TopRank: “5 Myths About Search Engine Optimization”. “…it’s amazing the variety of perspectives on what is true about SEO. True, the industry changes as often as consumers change their information search and consumption habits. But the misinformation that persists doesn’t help […]
Upsize Magazine: TopRank SEO Helps Top Line for Innovatech Labs
The August issue of Minneapolis based business magazine, Upsize, featured a story on one of TopRank’s long time clients, Innovatech Labs. Reporting record revenue, Innovatech was a participant in the Upsize Growth Challenge for 2008. CEO, Gary Smith attributed the boost to search engine optimization from TopRank. “Last year was the best year we’ve ever […]
Chief Marketer: TopRank Making Large Scale SEO Work
TopRank Senior Account Manager Jolina Pettice and CEO Lee Odden contributed a recently published article to Penton Media’s Chief Marketer, “The Trick to Making Large Scale SEO Work”. Here is an exceprt: “Successful enterprise SEO projects require a unique combination of mechanical SEO expertise as well as large company political savvy. Making significant progress in […]
Target Marketing Magazine – How Friendly Is Your SEM?
TopRank’s CEO was recently featured in a July 2008 Target Marketing Magazine cover story by Kate DeBevois and Hallie Mummert, “How Friendly Is Your SEM? Take the test: SEO/PPC best practices revealed” Editors at Target Marketing Magazine reached out to several industry experts on search engine optimization and pay per click marketing to formulate a […]
itbusiness.ca: Social is Hot But Email Excels in B2B
With all the buzz about social media marketing, many companies may be missing out from tried and true B2B marketing channels such as email marketing. Canadian IT publication, itbusiness.ca recently cited TopRank’s CEO Lee Odden in a recent article about the continued relevance of email along with exploring opportunities in social media: Marketing on social […]
Direct News UK: SEO For More Than Sales
A blog entry by TopRank’s CEO Lee Odden on how companies can lower customer support costs by optimizing product manuals, frequently asked questions and knowledge base resources online with search engine optimization was cited by UK based Direct News: Industry commentator Lee Odden, writing for his Online Marketing Blog, notes there are a number of […]
TopRank CEO Lee Odden Interviewed on The Foush
In the lead up to the SES Toronto conference, TopRank’s CEO Lee Odden was interviewed by Canadian blogger and “new media maverick” Rahaf Harfoush on search engine optimization, social media trends and Twitter. The social media space is becoming quite saturated as companies begin to introduce social networking platforms and corporate blogs. How does the […]
DMNews: Digital Asset Optimization and Evolved SEO
TopRank’s CEO, Lee Odden, was asked to contribute an article on next generation search engine optimization which was published June 3rd in the SearchBuzz column. Companies need to consider all digital assets in their online marketing programs in order to remain competitive and to take advantage of new search channels. “One of the few things […]