SES San Jose - Coming This August!
Each August, the heart of Silicon Valley beats a little faster as it becomes infused with the latest insight from the search marketing industry. This year is no different as Search Engine Strategies (SES) hosts SES San Jose, the leading education and networking event for in-house and agency Internet marketers on August 10th-14th.
This year, SES San Jose will feature social media marketing and Search Engine Optimization (SEO) insight from TopRank® Online Marketing CEO Lee Odden. Odden, recently named to the SES Advisory board, will appear on two panel sessions and head up one pre-conference training workshop.
Monday, August 10th, 2009 – 1pm-4pm
Social Media Marketing and SEO – Working Together for Dramatic Results
TopRank CEO Lee Odden Interviewed by NBC During A Recent SES San Jose
Can social media truly achieve all it sets out to do, from enhancing brand awareness to increasing sales? If implemented properly and balanced strongly with SEO, the answer is a resounding ‘yes’.
Arrive early and learn how to develop your own social media strategy during this empowering pre-conference workshop led by Odden.
Attendees will receive guidance on how best to use top social media marketing tools, from blogs to Twitter, and discover how to achieve the real-world results illustrated in numerous case studies.
Additional cost for this half-day seminar is $645.
Wednesday, August 12th, 2009 – 4pm-5:30pm
Social Media: White Hat vs. Black Hat
TopRank CEO Lee Odden Fields A Question During SES San Jose
Black hat, or unethical practices, have long been an unfortunate off-shoot of ethical, or white hat SEO. Now, these same black hat techniques are cropping up in social media campaigns. Discover pointed feedback from Odden and his panel on just what these black hat practices are, their consequences to your online marketing campaigns and how to avoid them.
Moderator:
Dave Evans, VP, Digital Voodoo
Speakers:
Lee Odden, SES Advisory Board & CEO, TopRank Online Marketing
Beth Harte, Principal, Harte Marketing & Communications
David Snyder, Co-Founder, Search and Social
Thursday, August 13th, 2009 – 10:30am-11:45am
SEO Through Blogs & Feeds
Lee Odden Presents Blog Link Tips to Attendees at SES New York
Have you implemented an SEO program without a blog marketing component? If so, you may be missing out on an important tactic that can powerfully impact your online marketing program as a whole. Discover from Odden and his panel the remarkable advantage blogs will offer to your SEO efforts.
Moderator:
Mark Jackson
Speakers:
Lee Odden, SES Advisory Board & CEO, TopRank Online Marketing
Amanda Watlington, Owner, Searching For Profit
Dixon Jones, Managing Director, Receptional LTD
Sally Falkow, President, PRESSfeed
Conference info:
San Jose Convention Center
San Jose, CA
August 10-14
To register for this conference, visit:
SES San Jose
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