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From Mobile Social to SEO Myths and Infographics, here’s Online Marketing News of note for the the week ending October 29th, 2010 :
How to Write for the Web: 23 Useful Rules
Writing for the web is all about understanding how users read and digest information online. When presented in the correct format with the right structure and appeal, content is the key difference in transferring a reader into a customer. Chris Lake at Econsultancy offers up 23 useful rules to follow when writing for the Web.
These 23 rules include starting out, writing and formatting, headline rules, tone and voice, and wrapping it up. Chris points out that many of the rules originally set out by Jakob Nielsen still apply today.
- 12 Amazing SEO Infographics – In a recent blogpost, Kipp Bodnar presents 12 infographics for some visual instruction and information about SEO. (Hubspot Blog)
- Busting Search Engine Optimization Myths – Vanessa Fox gives us the lowdown on some of the biggest SEO myths out there. (Business on Main)
- Mobile Ad Spending to Top $1 Billion in 2011 – Adam Ostrow publishes a report which shows mobile ad spending is set to grow nearly 50% in 2011. (Mashable)
- Already Marketing On Social Networks? Then You’re Already Marketing On Mobile – Melissa Parrish discusses a new report about US online adults with cellphones accessing social network accounts. (Forrester Blogs)
Be sure to visit our Digital Marketing News Blog on a regular basis for tips, case studies and news on upcoming events.
