Google to Notify Users When Businesses Respond to Reviews
Google will now be sending emails to customers when a business responds to their Google My Business review. This is good news for businesses that want to improve customer communication.
Are Brands Using Email and Marketing Automation Effectively?
How do marketers rate themselves when it comes to effectively using email and marketing automation? A new report shows that 28% of marketers rate their efforts as “basic.”
The social media platform has been testing its own direct payment model among certain app users and partners. The move could help increase Instagram’s native payment footprint.
We content marketers can learn a lot from the B2B brands that took home 2018 Killer Content Awards. Learn about the award-winning projects, tactics and, of course, the results.
Why SEO & Content Need to Be Considered During a Migration
There’s no question that SEO plays a leading role in the planning, design, and execution of your website migration. But SEO can’t stand alone. It needs a content lens.
7 Video Marketing Tips for First-Timers from Our Team
Video isn’t for the faint of heart. You need to feel confident enough to put yourself, and your brand, out there. Check out our team’s tips for getting started on your video marketing journey.
TopRank® Marketing provides enterprise B2B brands with customer-focused digital marketing consulting and content that attracts, engages and converts new business. Our strategic digital marketing planning, program development, management and performance optimization integrates across channels and tactics to help clients like Dell, LinkedIn and SAP become the “best answer” for their customers.
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