The Social Media Recipe: How We Helped One Client Exceed Follower Goals by 91%

Current Situation A gourmet food company recently hired TopRank Marketing to expand their social reach. While their world-renowned products are featured in many 5 star restaurants and households across the country, they felt there was a greater opportunity for continued expansion on social media. While this client already had a very engaged social audience, they…

Interactive Microsite Engages Target Audience for New Service Launch

Current Situation Antea Group US is an internationally renowned EHS and sustainability consulting firm with over 75 offices over the world and experience on 6 continents. With a brand new global expansion service called EHS Passport ready to hit the market, the Antea Group team approached TopRank Marketing with the following objectives: Spread awareness of global…

How An SEO Driven Approach to Blogging Increased Organic Page Views by Over 85%

Current Situation Antea Group US is an internationally renowned EHS & sustainability consulting firm with over 75 offices over the world and experience on 6 continents. The Antea Group team had dedicated their resources to publishing over 10 blogs per month, with topics focusing on industry news, best practices, case studies and new technologies in…

Double the Organic Traffic. 68% More Conversions. Keeping it Cool.

Ray N. Welter Heating provides HVAC, heating and air conditioning services for the Minneapolis/St. Paul metro area. The company prides itself on localized service, and seeks to portray themselves as HVAC experts in the Twin Cities market.

How a Leading Predictive Analytics Company Increased Conversions by 186%

Current Situation: EverString™, a leading predictive analytics marketing company, recently engaged TopRank Marketing for assistance with their Digital Advertising program. EverString had been facing lowered volume and rising costs within a highly competitive industry. They were experiencing unusually low conversion rates with their branded keywords with high costs per lead when compared to overall account…

See How One Company Optimized Advertising for Mobile & Hit a 100%+ Increase in Leads!

Current Situation: A leading university in Florida wanted to drive enrollment via digital advertising and launched a campaign on Google AdWords. Once entering the higher education search market place, it become apparent that competitive pressures where making visibility difficult. Low visibility coupled with high CPC’s were making for an ineffective program considering their marketing goals.…

How an Infotaining and Influencer Activated Co-Marketing Campaign Drove a 500% Increase in Leads

Marketers are faced with increasing competition as more and more brands are creating high quality content on a consistent basis. To stand out in a sea of content, many companies are incorporating influencers into their content marketing strategy. At TopRank Marketing, we create content driven influencer marketing programs for ourselves and our customers as part of what we…

Leading Chronic Care Management Services Provider Reduces Average CPL by 69%

A leading chronic care management services provider and long-time client of TopRank Marketing enlisted our help to revamp its existing PPC program. The goal was to increase leads and targeted traffic by increasing access to the right buyers at the right stages of the buying cycle. The results? Better than we could have imagined. Objective: Increase access to…

Social Media Contest Boosts HVAC Company’s Website Traffic by 166%

Current Situation For more than 100 years, family-owned Ray N. Welter Heating Company has provided HVAC repair and replacement services throughout Minneapolis and the metro area. While Welter Heating has been a member of the Minneapolis community for many years, the HVAC market is very saturated, and building brand awareness remains a main objective of…

How a Customer Centric Approach Can Help You Reach New Audiences

Current Situation: Innovatech Labs is a materials testing lab based in Plymouth, MN that offers a broad range of analytical techniques, all available with rapid turnaround times, including FTIR, GC/MS, ESCA and IC analysis. Objective: Innovatech Labs wished to increase qualified “Contact Us” submissions and search engine traffic to their website by expanding their reach…