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SES Video Tim Mayer of Yahoo Interview

Written by Lee Odden
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    Tim Mayer Yahoo

    Going through proper channels, I was able to coordinate a short video interview with Tim Mayer of Yahoo. I’m a bit of a Yahoo fan and it was great being able to chat with Tim for a few minutes before we recorded on the various questions other speakers suggested.

    In this video, Tim answers a few questions including:

    • What’s in store for Yahoo’s version of Universal search?
    • From Mike Grehan: “Why does my spam work so much better in Yahoo than it does in Google?”
    • From Stephan Spencer: “If another Yahoo web property was found to have violated Yahoo’s guidelines, what would you do?” ie, “What if you caught another Yahoo web site spamming, would you ban them?”
    • What’s you favorite thing about search marketing conferences?

    [youtube]ucxd3NNS5kg[/youtube]

    Thanks to Tim for being such a great sport!

    About the author

    Lee Odden has been recognized as a top B2B Marketing professional by Forbes, The Economist and the Wall Street Journal. For over 20 years he's worked with his team at TopRank Marketing to help elevate the B2B marketing industry through creative marketing programs that deliver more authentic, experiential and inclusive content for brands like LinkedIn, Dell and Adobe. Lee is the author of Optimize and has published over 1.4 million words on his agency's B2B marketing blog. As a trusted marketing thought leader, he has given nearly 300 presentations in 20 different countries on B2B content, search and influencer marketing. When not marketing, Lee is probably running, cooking or traveling.

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