One of the things any good blogger knows is that titles are an important part of your blog post. When I saw “6 Lessons Britney Spears Can Teach You About Blogging” I couldn’t help but click through to read it. Not only is it a great title, it’s a good post too.
My favorite is “If you hang around with trash, you may be considered to be trash as well.“
Lee Odden is CEO of TopRank Marketing, a B2B marketing agency trusted by some of the top business brands in the world to deliver full funnel impact with the Best Answer Marketing system. Lee has presented at hundreds of marketing conferences globally while being recognized for his expertise in the Wall Street Journal, The Economist and Forbes. He is author of the book Optimize, has published over 1.5 million words on the B2B Marketing Blog and is host of the Beyond B2B marketing podcast. Lee is on a mission to help B2B companies elevate their marketing to become Best Answer Brands.
