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Google announces site targeting

Posted on Jun 17th, 2005
Written by Lee Odden
In this article

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    Google has announced an enhancement to their CPM AdWords product called site targeting. (via Social Patterns).

    “Advertisers can now target their ads specifically for a particular site. Site Targeting is great for advertisers wanting to promote their product to a very specific audience. This allows for much greater control for AdWords campaigns.”

    Features include:

    • Target users by site
    • New max CPM bidding option
    • Additional ad formats

    How to set up site targeting and additional commentary on WebmasterWorld.