
Lots of buzz in the blogosphere about Google’s PayPal killer, Google Checkout aka GBuy. Take a tour or visit some of the better coverage:
Google Blog, “Find it with Google. Buy it with Google Checkout.”
Charlene Li, Forrester – “Google Checkout Supports Its Core Search Business”
Dave Taylor gives step by step instructions on how to implement a Google Checkout button.
Wisdom from Robin Good, “Online Payments: Google Checkout Is Here” with two cool video overviews.
About the author
Lee Odden is CEO of TopRank Marketing, a B2B marketing agency trusted by some of the top business brands in the world to deliver full funnel impact with the Best Answer Marketing system. Lee has presented at hundreds of marketing conferences globally while being recognized for his expertise in the Wall Street Journal, The Economist and Forbes. He is author of the book Optimize, has published over 1.5 million words on the B2B Marketing Blog and is host of the Beyond B2B marketing podcast. Lee is on a mission to help B2B companies elevate their marketing to become Best Answer Brands.