One of the most entertaining keynote presentations at the Web 2.0 Expo by far was delivered by Forbes journalist, Dan Lyons. It’s a 15 minute long story of how Dan came to start the Fake Steve Jobs blog, it’s success and lessons learned. He also makes fun of EVERYONE. Enjoy:
[googlevideo]http://video.google.com/videoplay?docid=3550977413365196450&hl=en[/googlevideo]
BTW, if you want to see the 8 minutes before the video above, check this out on YouTube.
Lee Odden is CEO of TopRank Marketing, a B2B marketing agency trusted by some of the top business brands in the world to deliver full funnel impact with the Best Answer Marketing system. Lee has presented at hundreds of marketing conferences globally while being recognized for his expertise in the Wall Street Journal, The Economist and Forbes. He is author of the book Optimize, has published over 1.5 million words on the B2B Marketing Blog and is host of the Beyond B2B marketing podcast. Lee is on a mission to help B2B companies elevate their marketing to become Best Answer Brands.
