As part of the agency’s mission to elevate B2B marketing, we’re committed to continuing to share real stories that are optimistic and ambitious with the launch of our new podcast Elevate B2B Marketing, a podcast featuring conversations that inform, include and inspire the best of B2B marketing. Each episode will feature insights from a B2B marketing leader having a conversation with our very own Lee Odden. (more background can be found on the blog)
The Elevate B2B Marketing podcast is kicking off with the Queen of Content herself, Ann Handley of MarketingProfs. Ann is an incredible storyteller and sought-after keynote speaker, lover of Cavalier King Charles Spaniels, Wordle ninja and Wall Street Journal best-selling author of multiple books including the completely revised and expanded edition of Everybody Writes. Join as she talks about B2B marketers’ post-pandemic challenges and opportunities, creativity, inclusivity within the industry, and more!
Here are a few highlights and topics covered in the conversation between Ann and Lee:
Check out the full interview podcast here:
Check out the full video interview with Ann Handley here:
Also be sure to check out Ann’s newly revised and greatly expanded (10% funnier too) Everybody Writes!