Digital Advertising

TopRank_Paid Search

Why Do You Need Digital Advertising?

Put simply, to gain immediate visibility and results. Online advertising can help you reach beyond your existing network and tap into new, highly targeted audience via search, display and social advertising.

How Can Paid Media Help You Get More Customers?

Ideally, paid media will reach the audience you didn’t even know you had. Whether you’re promoting content, building your pipeline or working towards a sales goal, paid media extends your reach and engages the customers you want.

Paid media leverages big data to deliver specific messages to a specific audience for a customized, personalized approach for more leads and sales.

How Can TopRank Marketing Help You?

Our digital media team has experience managing over $60million in annual paid media spend and 25 million keywords annually. We are a Google AdWords certified agency partner, and have Bing Ads accreditation.

A cohesive, digital advertising strategy that integrates with your content marketing, social media and SEO strategy is essential for success. We can work with you to determine the best approach for reaching your marketing goals while aligning with your overall marketing strategy.

Our team will work with you to determine the best approach to digital advertising for your business by helping you create a strategy for and implementing the following:

Digital Advertising Capabilities

  • Search Advertising
  • Shopping Advertising
  • Sponsorship Advertising
  • Display Advertising
  • Native Advertising
  • Remarketing/Retargeting

Digital Advertising Placement Opportunities

  • Google Networks
  • Bing and Yahoo! Networks
  • LinkedIn
  • Twitter
  • Facebook
  • YouTube
  • Pinterest
  • Site Specific Sponsorships
  • Syndication/Exchanges

Program Components

  • PPC Consulting & Assessments
  • Competitive Analysis
  • Bid Optimization
  • Campaign Build-Outs
  • Ad Creative Optimization
  • Landing Page Optimization
  • Testing
  • Keyword Expansion

Examples of Our Digital Advertising Success

Whether you are considering an integrated online advertising strategy or already have an established program, TopRank Marketing can help you create, manage and optimize a paid media program that maximizes financial return and results.

Want to learn more about how you can hit your marketing and sales goals? Check out more of our recent campaign success or contact us today.