Elevate B2B Marketing Podcast: Episode 05
Kris Rudeegraap, CEO at Sendoso, knows the importance of both, and for the newest episode of our Elevate B2B Marketing Podcast, he sat down with our founder Lee Odden to explore the power of customer engagement when B2B marketers are able to take advantage of all available channels, where to find joy in B2B marketing, and much more.
In this interview, Kris shared his insights on many of the key issues B2B brands are facing today, including:
- Heightened focus on the customer
- Customer engagement in B2B marketing
- Utilizing all relevant channels
- The power of handwritten notes
- Prioritizing intent data
- Making B2B marketing fun
- Finding the whole data story
You’ll find the full interview podcast here, and you can also listen on your favorite podcast platforms including Spotify, Apple Podcasts, and Libsyn:
You can also check out the full video of Kris’s fascinating conversation with Lee here:
Catch up on other episodes & subscribe to the Elevate B2B Marketing Podcast now >
