Elevate B2B Marketing Podcast: Episode 04
Luxy Thuraisingam, vice president of global SMB and partner marketing at Cisco, joins our CEO Lee Odden to discuss strategy and authenticity in B2B marketing, creating an environment that’s inclusive and supportive to all perspectives, following your professional and personal passions, how brands are authentically helping communities, investing in sustainability, and focusing on diversity and leadership. Here is a link to the full interview.
In this interview, Luxy shared her insights on many of today’s key issues B2B brands are facing today, including:
- Creating an environment that’s inclusive and supportive to all perspectives, where we can be safe and authentic
- Following your professional and personal passions
- Showing tangible impact on how you’re driving business
- Leaving your organizational ego and your organization silos behind
- How brands are authentically helping communities, investing in sustainability, and focusing on diversity and leadership
You’ll find the full interview podcast here, and you can also listen on your favorite podcast platforms including Spotify, Apple Podcasts, and Libsyn:
Check out the full video of Luxy’s conversation with Lee here:
Catch up on other episodes & subscribe to the Elevate B2B Marketing Podcast now >
